Content is generated in the background, one stage at a time: the outline, then the document. It usually takes a few minutes, and you can leave the page while it works. Notifications tell you how it’s going.
What you should see
For the outline: “Starting your outline” > “Planning the outline for…” > “Outline for … is ready”.
For the document: “Starting your document” > “Reading your brief for…” > “Making images for…” > “Drafting…” > “Content for … is ready”. Some steps show a progress bar with a percentage.
On the Content screen, the Status column reads Content ready when a document is finished.
If a step failed
A notification tells you which step failed and what was kept:
- “We couldn’t create the outline for…” - your content settings are saved.
- “We couldn’t finish…” - your outline and brief are saved.
To try again, start the generation again with the Create content button. Nothing you saved is lost.
Does it count toward my limit?
Yes. A failed generation counts toward your plan’s monthly content generations, and so does each retry. If a failure has used up the generations you need, contact us, and we’ll check your limits. See Plan limits [link is coming].
When you’ve used all your generations for the month, a message says so and generation doesn’t start.
If it seems to have stopped
- Give it a few minutes. Generation keeps running when you leave the page; the notifications show the step it’s on.
- Don’t change the settings or the outline while you wait. Saving the content settings generates a new outline, and saving the outline generates a new document. The app doesn’t warn you, and the earlier version is lost. See What happens if you change settings after generating [link is coming].
Another way to get your draft
You can export a page’s content brief and write with your own AI tool: select Export LLM brief on the content settings step. See Export an LLM-ready content brief.
When to contact us
If a step fails again after you retry, if a notification hasn’t moved on after a few minutes, or if you want your limits checked, open the chat at the bottom right of the app. Tell us the page name and which step stopped: the outline or the document.
What next
- How content creation works
- What happens if you change settings after generating [link is coming]
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